Paso Robles Seeking New Tourism Website

Request for Proposals Available Now

The Travel Paso Robles Alliance (TPRA) is requesting proposals from professional web development and design firms to guide the organization in the creation of a new tourism website.

The TPRA is a group of Paso Robles hoteliers pooling resources to promote and market Paso Robles as a world-class tourism destination. This work is done in partnership with the City of Paso Robles and on behalf of multiple hospitality and stakeholder businesses who serve the visitor.

The ideal website will capture the unique personality of Paso Robles and its varied attractions, appeal to all audiences of area tourism, serve as the tourism resource for visitors to Paso Robles, and provide relevant information to support media inquiries about Paso Robles. This website will replace the current Travelpaso.com site, not overlap it.

An electronic copy of the website RFP can be downloaded at www.travelpaso.com/cm/contact_us/media_room.html

Proposals should be submitted in PDF format via email to Shonna Howenstine SHowenstine@prcity.com and TPRA Chairman, Victor Popp lq0832gm@laquinta.com by 3 p.m. on Friday, February 15, 2013.

About the Travel Paso Robles Alliance: The Travel Paso Robles Alliance (TPRA) was founded in 2008 by a group of 19 Paso Robles hoteliers with the mission to market Paso Robles as world class visitor destination. The alliance offers information on the 1,100 luxury, specialty, value, and budget room choices available to visitors, as well upcoming events, leisure and group activities and specialty promotions. For more information on Paso Robles and to order a free visitor guide, visit www.travelpaso.com, call (888) 988-PASO (7276) or email tourism@prcity.com. For the latest news on the area, visit blog.travelpaso.com, join us on Facebook www.facebook.com/travelpaso and follow us on Twitter www.twitter.com/travelpaso.

What’s New in Paso Robles, CA January – April 2013

The New Year offers a wonderful chance for visitors to experience the burgeoning wine region of Paso Robles, CA.Nestled in the coastal mountain range of Central California mid-way between Los Angeles and San Francisco, Paso Robles is a stunning getaway that offers everything necessary for a relaxing and enjoyable vacation. From wine festivals to cattle drives and car shows, Paso Robles is an ideal respite for visitors to enjoy new experiences. This beautiful town offers miles of breathtaking, untouched natural beauty featuring over 200 wineries, an abundance of farm-fresh cuisine, a quaint downtown filled with local artisan shops and galleries, a wide selection of accommodations, and so much more.

Paso Robles Pinot Noir Producers to Donate $25,000 to Paso Robles Youth Arts Foundation

Opening Night of PRYAF’s June Revue: The Spirit of "I Can" is Thursday June 14, 2012 at 6pm

The 9th Annual Paso Pinot & Paella Festival raised an overwhelming $25,000 to be donated to the Paso Robles Youth Arts Foundation. PRYAF provides free training in musical theatre, drama, art, guitar, piano & dance to youth 5-18 years old in San Luis Obispo County.

The check will be presented to PRYAF at the student’s annual performance, the Spirit of “I Can” Revue, on opening night: Thursday June 14th at 6pm. Additional performances will be held on Friday June 15th at 7pm & Saturday June 16th at 1pm.

Tickets are $10 for adults or $5 for children under $12. The Paso Robles Youth Arts Foundation is located at 3201 Spring St in Paso Robles.

For more information on next year’s Paso Pinot & Paella Festival visit: www.PinotandPaella.com.

Paso Robles Rotary Donates $625 for a New Dog Park

The Paso Robles Rotary Club recently donated a check for $625 dollars to go toward the future Parks 4 Pups in Paso Robles, CA. It’s one of the many projects the Rotary Club has sponsored in the past several months, and illuminates how important our community is to Paso Robles Rotary.

Paso Robles Mid-State Fair March 2012 Updates

The Latest News from the California Mid-State Fair

1) Applications are now being accepted for the Quilt Challenge. The challenge fabric is currently available at the Paso Robles Event Center Administration Office located at 2198 Riverside Avenue, Paso Robles or Sew Fun located at 8775 El Camino Real, Atascadero. A $3 entry fee will be assessed when you turn in your entry form and pick-up your challenge fabric. Finished quilts must be delivered to the California Mid-State Fair on Friday, June 22nd, between 2:00 pm and 6:00 pm or Saturday, June 23rd between 9:00 am and 2:00 pm.

2) Applications are now being accepted for the Miss CMSF Pageant. Contestants must be between the ages of 17-22 on opening day of the 2012 Fair, be a current resident of San Luis Obispo County, and have never been married. Each contestant will compete in five categories: Interview, Platform, Talent, Swimsuit and Evening Wear. The Pageant takes place on Tuesday, July 17, 2012, the night before the 2012 CMSF begins. Applications are due no later than Friday, March 30 by 4p.

3) Applications are now being accepted for the Junior Fairboard. Applicants must be between the ages of 16 – 20 years old, and be a resident of San Luis Obispo County. Junior Fairboard members assist with the day-to-day operations of the annual California Mid-State Fair, including events such as the Diaper Derby, Tricycle Races, and Public Judging. In addition, members help in the livestock ring and act as ushers in the Main Grandstand Arena. The deadline for applications is Friday, June 15, 2012 by 5p.

All applications are available online at www.midstatefair.com or at the California Mid-State Fair Administration Office at 2198 Riverside Avenue in Paso Robles.

The 2012 California Mid-State Fair runs July 18, 2012, through July 29, 2012. This year’s theme is "The Great American Road Trip."

What's New in Paso Robles, CA?

February - April 2012

A burgeoning California wine country destination nestled in the Santa Lucia Mountains in Central California, Paso Robles offers a multitude of exciting upcoming events, new wineries and dining experiences to be enjoyed throughout the late winter and early spring. Located midway between Los Angeles and San Francisco, and easily accessible by car, plane and train, this stunning retreat offers the authentic California experience by boasting untouched natural beauty, a bounty of farm fresh cuisine supplied from organic and specialty farms, 200+ wineries, first-class shopping, a wide selection of accommodations, golf and entertainment and an extensive variety of activities and experiences that appeal to everyone - from families, couples and groups to girlfriend getaways, wedding and meetings.

Paso Robles Wine Country Gifts More than $126,000 to Local Community

San Luis Obispo County Organizations Honored at Alliance December Membership Meeting

The Paso Robles wine industry came together in 2011, raising a record amount of dollars during the Wine Country Auctions featured at Zinfandel Festival and Wine Festival. The Zin Tasting & Wine Country Auction showcased "bottles, bottles and more bottles" for enthusiastic wine collectors. The Wine Country Auction & Dinner hosted 271 guests for an evening of Paso Robles hospitality and incredible lifestyle and wine centric auction lots. As a result, Paso Robles Wine Country increased its 2011 contribution by 15 percent, gifting $80,000 of cash donations to 13 local charities who support healthcare, education and greater community services. Additionally, the Alliance supported San Luis Obispo County groups through in-kind services with a value of more than $46,000. The Alliance is proud to partner with the wine community to make this significant contribution.

Local Organizations Benefit from Horse Show

Over $16,000 raised for Breast Cancer Research and 8 Local Charities

PASO ROBLES, CA – On Friday, October 28, 2011, the Pacific Coast Cutting Horse Association (PCCHA) put on a cutting competition to benefit local charities and breast cancer research.

California Mid-State Fair Selects 2012 Theme

PASO ROBLES (CA) – The California Mid-State Fair has selected the theme for the 2012 Fair. "The Great American Road Trip", featuring Paso Pete and crew on an adventure through the historic Route 66, will serve as the promotional tool for the upcoming event. Departing in Chicago, Illinois and landing in Paso Robles, the gang will tour many of our great western states.

Another Reason to Stay.... Fall Event Season in Paso Robles

Wine Harvest, Cigars, Paderewski and much more!

PASO ROBLES, CA (September 6, 2011) – The fall season is an idyllic time to visit Paso Robles. Warm, sunny days unfold into crisp, clear nights, long windy roads are lined with brilliantly colored trees and the fresh air smells of earth and wine during the thriving harvest season.The area is alive with a multitude of fall celebrations - from premier wine and beer tasting events to cowboy shows and the renowned Paderewski classical music festival.